The Ten Wealthiest Influencers in the World: Who Earns the Most?
It’s 2023, and the ranks of famous personalities have expanded far beyond actors, singers, or athletes. In the digital era, YouTubers, influencers, and streamers now dominate the entertainment industry. Forbes recently published a ranking of the highest-earning social media personalities, revealing just how much money they can make.
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It’s no secret that influencers don’t struggle financially. However, looking at the earnings of international digital personalities shows just how far their income exceeds that of Czech influencers and YouTubers. The world’s top influencers work with the largest brands, have their own reality shows, businesses, and live like celebrities.
Forbes compiled a list of the 50 wealthiest global influencers, calculating their annual earnings. According to estimates, this group earned over $700 million combined in 2023 alone. So, who are the top 10 most successful influencers worldwide? Who holds the top spot, and how much do they make? Forbes analyzed follower counts, brand partnerships, business ventures, and engagement rates to determine this list.
10th Place: Brent Rivera (TikToker, YouTuber, influencer)
Earnings: $17.5 million
Followers: 96 million
9th Place: Matt Rife (stand-up comedian)
Earnings: $25 million
Followers: 22 million
8th Place: Emma Chamberlain (YouTuber, influencer)
Earnings: $20 million
Followers: 28 million
7th Place: FuckJerry (entrepreneur, creator of a successful meme profile, board game creator)
Earnings: $30 million
Followers: 17 million
6th Place: Logan Paul (YouTuber, boxer)
Earnings: $21 million
Followers: 74 million
5th Place: Charli D’Amelio (influencer, TikToker, dancer)
Earnings: $23 million
Followers: 213 million
4th Place: Rhett & Link (YouTubers)
Earnings: $35 million
Followers: 51 million
3rd Place: Jake Paul (YouTuber, boxer)
Earnings: $34 million
Followers: 66 million
2nd Place: KSI (YouTuber, boxer)
Earnings: $24 million
Followers: 112 million
1st Place: MrBeast
Earnings: $82 million
Followers: 312 million
